Scrub Daddy’s Net Worth – After Shark Tank

Scrub Daddy's Net Worth - After Shark Tank

Scrub Daddy is a household name in the cleaning industry, known for producing a unique type of sponge that changes texture based on water temperature. The founder of the company, Aaron Krause, has built a successful business based on his innovative idea. In this article, we will delve into Krause’s early life, career, net worth, and how his appearance on Shark Tank helped take Scrub Daddy to the next level.

Early Life of Aaron Krause

Aaron Krause was born in 1973 in New Jersey. From an early age, he had a passion for entrepreneurship and began selling items door-to-door. After finishing high school, Krause went on to study at Bucknell University, where he earned a degree in chemical engineering.

The career of Aaron Krause

After graduating, Krause began working in the chemical industry, where he gained valuable experience that would later help him in his entrepreneurial endeavors. He eventually started his own company, where he sold chemical products to other businesses.


It wasn’t until 2006 that Krause came up with the idea for Scrub Daddy. He was experimenting with different materials to create a sponge that could clean his car without causing any damage. After several prototypes, he eventually discovered a material that would change texture based on the water temperature. This innovation caught the attention of investors, and the Scrub Daddy company was born.


Krause’s invention quickly gained popularity, and his company continued to grow. In addition to the Scrub Daddy sponge, the company expanded its product line to include other cleaning tools, such as a mop and a dish wand.

Shark Tank Deal

In 2012, Krause appeared on the television show Shark Tank, where entrepreneurs pitch their business ideas to a panel of investors in the hopes of securing a deal. Krause asked for $100,000 for a 10% stake in his company, which was already generating $100,000 in sales per month.

The sharks were impressed with Krause’s innovation and saw potential in his business. Kevin O’Leary, also known as “Mr. Wonderful,” made an offer of $100,000 for a 25% stake in the company, which Krause ultimately accepted.

The Shark Tank deal proved to be a game-changer for Scrub Daddy. After the episode aired, the company’s sales skyrocketed, and it quickly became a household name. Scrub Daddy became the most successful product to come out of the Shark Tank, with over $209 million in sales to date.

 Scrub Daddy’s Net Worth

Scrub Daddy’s current net worth is $250 million as of 2023. Aaron Krause, the CEO of this business, has a net worth of $70 million. This includes all of his cash on hand and bank balance. In 2017, Aaron Krause’s company generated almost $100 million in revenue.

After that year, Aaron Krause’s income from his straightforward invention grew steadily. He currently has several cars and real estate that are included in his net worth.

Scrub Daddy’s Innovative Product

Scrub Daddy’s unique sponge is made from a material called FlexTexture, which changes texture based on water temperature. When the water is cold, the sponge becomes firm, making it ideal for tough scrubbing jobs. When the water is warm, the sponge becomes soft and pliable, making it perfect for gentle cleaning.

The sponge is also designed with a smiley face shape, which makes it easy to clean hard-to-reach areas, such as corners and crevices. The eyes and mouth also serve as scrubbing surfaces, adding to the sponge’s cleaning power.


Aaron Krause’s entrepreneurial spirit and innovation have led to the creation of a successful company that has made cleaning easier and more efficient for many people. The Scrub Daddy sponge is just one example of how a simple idea can turn into a thriving business. Krause’s story serves as an inspiration to other entrepreneurs who may be searching for their big idea. The success of Scrub Daddy is a testament to the power of hard work, determination, and a little bit of luck. 

Leave a Reply

Your email address will not be published. Required fields are marked *